Design · Development · Applied AI
I make tech feel less intimidating —and your brand unforgettable.
Web development, brand design, and AI consulting for small businesses and entrepreneurs in Utah — and beyond.
About Mason
If you've ever felt like the tech world wasn't built for you, this is. I'll translate it, handle it, and make sure you feel confident in what I build long after the project is done.
Let's Work Together5+Years of experience
100%Easier than figuring it out yourself
11%Conversion lift
Trusted by
Trusted by teams who care what happens next.
What I Do
Everything you need to show up online — and stand out.
From a brand new website to a full identity system to figuring out which AI tools are actually worth your time — I handle all of it.
01Web Development
Web Development
Custom websites, WordPress, and Shopify builds designed to look like you and built to convert. I handle the whole thing — domain, hosting, design, development, launch — and I build it to stay fast as you grow. You show up with the vision.
CustomWordPressShopify
02Brand Development
Brand Development
Logos, identity systems, and the language that makes your business sound like itself. The goal is simple: the right people should recognize you before the first conversation starts.
IdentityLogo SystemsVoice & Messaging
03AI Consulting
AI Consulting
AI isn't just for big companies. I find the tools that actually move the needle for your business, set them up, and show you how to use them — so you spend less time on busywork and more time on the work that matters.
AuditsStrategyImplementation
Selected Work
Real projects. Real results.
E-Commerce Optimization
Just Ingredients · Web Development
Launch-Ready Growth System
Utah Stick Packs · Brand, Web & AI
Studio Experience
Little Bloom Photo Studio · Web Development
Protection Dogs
Integrity K9 Services · Web Redesign
Artisanal Goods
Timothie & Co. · Branding + Web
Restored Mobility
Agave Podiatry · Brand, Web & AI AutomationsCase Studies
01
Just Ingredients
Shopify · E-commerce
The problemOne of Utah's fastest-growing health brands had been outsourcing its product page work. Templates took over a month to deploy, cost far more than they should have, and came back unoptimized — pages nobody on the team actually liked.
What I didI researched what the product page needed to do, then designed and built a new template in-house in one week. Then I ran it head-to-head against the old one.
The resultAn 11% conversion increase in a one-week A/B test. The new template is seven times smaller in file size and loads noticeably faster. It's been live and well-liked since launch.
02
Little Bloom Photo Studio
Web Design & Development · React
The problemA new natural-light photo studio with no website at all. Every booking depended on word of mouth.
What I didDesigned and built a custom React site from scratch — concept to live in two days.
The resultHundreds of visitors and sessions booking out weekly.
03
Utah Stick Packs
Brand, Web & AI
The problemA supplement manufacturer getting ready to launch, needing a brand, a website, and a way to reach customers without hiring a marketing team.
What I didBuilt the brand and the site, used AI to compress the build timeline, and set up SEO plus Clay-driven outreach so prospecting runs without a hire.
The resultDesigned, optimized, and launched in one week — scoring 100 on Best Practices, Accessibility, and SEO in PageSpeed at launch.
Pricing
Transparent pricing,
no surprises.
Web pricing
Starter
A clean, professional presence for anyone just getting started. Built on WordPress, Shopify, or Wix.
- Up to 4 page custom website
- Mobile responsive build
- Contact form + basic SEO setup
- Domain and hosting guidance
Growth
Most popularThe sweet spot for serious small businesses that need more pages, a blog, or light e-commerce.
- Everything in Starter
- Up to 10 pages + blog or portfolio
- Shopify, WordPress, or Wix setup
- E-commerce up to ~50 products
- In-depth SEO setup
Custom
Complex builds including large Shopify stores, client portals, booking systems, and custom web apps.
- Scoped individually per project
- Custom integrations and functionality
- No ceiling on scope or complexity
Web Retainer
Ongoing support after launch, with a simple month-to-month rhythm and priority response.
- Monthly content updates
- Plugin, theme, and security updates
- Uptime monitoring + priority response
- Your own task board — most requests done within 1–2 business days
Brand pricing
Logo Only
For clients who just need the mark. A focused logo process and the files to put it to work.
- Primary logo + one alternate version
- Delivered in Figma (SVG + PNG)
Brand Kit
A complete visual identity ready to use across web, print, social, and everyday business materials.
- Full logo suite (primary, alternate, icon)
- Curated color palette with hex codes
- Typography selection and pairing guide
- Brand kit delivered in Figma
- Basic usage guidelines
Brand + Web Bundle
Most popularBrand first, then a conversion-focused website built to match the new identity.
- Full Brand Kit
- Growth-tier website
- One connected process and seamless handoff
Brand Retainer
Ongoing design assets for existing brand clients.
- 5–8 design assets per month
- Social graphics, slide decks, collateral
- Your own task board — most requests done within 1–2 business days
AI pricing
AI Consult
Done-with-you consulting to clean up your broken processes, reclaim your time, and build custom AI systems tailored to your business.
- Pre-call process audit and intake form
- Two 45-minute bi-weekly strategy calls
- Unlimited Voxer access for voice and text support
- Private shared Notion hub with recordings, summaries, action items, and custom AI skills
Signature bundle
Brand + Web + AI Setup
A complete identity, a site that converts, and practical systems to run the business efficiently — from one person who knows all three. Includes one free month of task board access; after that, the retainer is $500/month.
$6,000–$9,000Start the conversation
FAQ
Common Questions
Do you work with clients outside of Utah?
Absolutely. I’m based in Utah, but I’m always happy to help someone anywhere.
What does brand development include?
A full brand project usually includes logo design (primary plus alternates), a curated color palette, typography selection, and a complete brand kit delivered in Figma — ready to use across print, digital, and web. I also bundle brand work with a website build, which is the most popular option.
What does the monthly retainer look like?
It’s straightforward. I check in every month, by video call or email, whichever you prefer. I review what I worked on and what’s coming next. You get your own task board where you submit edits and requests for your site, brand, or automations, and I aim to have each one done within 1–2 business days.
What tools do you use?
For branding, I work in Figma and deliver production-ready kits that work with any major design tool. For websites, I build in clean HTML/CSS/JS, React, or Next.js, and I’m very experienced in WordPress and Shopify. I pick whatever actually fits your project.
How long does a typical project take?
Brand work usually takes 2–4 weeks. A website is usually 3–6 weeks depending on complexity. When I bundle them, brand comes first so the site reflects your finished identity.
Why should I work with you instead of an agency?
Because you get agency-quality work without agency overhead — and without the layers. I take the complicated parts of the web and make them unintimidating. You talk to the person doing the work, every time. That’s faster, cheaper, and honestly a lot more pleasant.
Do you use AI to build my project?
Where it helps, yes — and I’m upfront about it. AI is why I can turn around a full brand and site in a week instead of a month. It doesn’t replace the thinking or the craft; it removes the parts that were never worth billing you for.
Kind Words
Don't take my word for it.
See what others have to say about working together.
Mason's a wizard when it comes to web development. He's tackled every issue I've thrown his way and made our website so much better with tons of upgrades. I've worked with a bunch of devs over the years, and Mason's easily one of the friendliest and easiest to work with. He just gets it done.
Tyler HemmertDigital Marketing Manager, Just Ingredients
Mason is an expert in web design and development with several successful website launches for businesses of all shapes and sizes. Keeping up to date on the latest web trends, tools, and frameworks, he's equipped with what you need for a site that looks and runs the best it can.
Clint CalderFounder & CEO, ROCKON Media
Mason was a pleasure to work with. He turned all my ideas and inspo into a fresh, intuitive platform that's both modern and easy to navigate. Fantastic work overall.
Sydney RoellerPhotographer, Sydney Roeller Photography
Mason has been an outstanding individual to work with. He possesses a keen understanding of what needs to be accomplished and is adept at delivering results promptly. His combination of skills, efficiency, and personable nature makes him exceptional.
Bonnie PetersonFounder & CEO, Our Play House
Working with Mason was a dream! He helped execute my vision while providing the framework and technical knowledge to bring my site to life. He was proactive and communicated every step of the way. I couldn't be happier with the result.
Sammy MilesMarketing & SEO, Integrity K9
Mason is not only professional, efficient, and true to his word — but an absolute blast to work with. He is incredibly personable and clear with his communication, making the projects we worked on seamless, successful, and fun. When I think of people I want to work with, I think of Mason.
Robert DawsonCRO, Sixth Media
Mason is incredible. I presented him a bottleneck I face in my industry and he gave me an AI solution that revolutionizes my business.
Braxton SchenkDirector of Project Management, Compass Outdoor
Mason is absolutely amazing to work with! He is knowledgeable, efficient, and made the entire process so easy. He took my vision and brought my dream website to life better than I could have imagined. His attention to detail is impeccable. I couldn't be happier with the final result and highly recommend him to anyone looking for a beautiful, functional website. You won't regret hiring Mason!
Emilee HawkinsCo-Owner, Little Bloom Photo Studio
Mason's a wizard when it comes to web development. He's tackled every issue I've thrown his way and made our website so much better with tons of upgrades. I've worked with a bunch of devs over the years, and Mason's easily one of the friendliest and easiest to work with. He just gets it done.
Tyler HemmertDigital Marketing Manager, Just Ingredients
Mason has been an outstanding individual to work with. He possesses a keen understanding of what needs to be accomplished and is adept at delivering results promptly. His combination of skills, efficiency, and personable nature makes him exceptional.
Bonnie PetersonFounder & CEO, Our Play House
Mason is incredible. I presented him a bottleneck I face in my industry and he gave me an AI solution that revolutionizes my business.
Braxton SchenkDirector of Project Management, Compass Outdoor
Working with Mason was a dream! He helped execute my vision while providing the framework and technical knowledge to bring my site to life. He was proactive and communicated every step of the way. I couldn't be happier with the result.
Sammy MilesMarketing & SEO, Integrity K9
Mason is an expert in web design and development with several successful website launches for businesses of all shapes and sizes. Keeping up to date on the latest web trends, tools, and frameworks, he's equipped with what you need for a site that looks and runs the best it can.
Clint CalderFounder & CEO, ROCKON Media
Mason is absolutely amazing to work with! He is knowledgeable, efficient, and made the entire process so easy. He took my vision and brought my dream website to life better than I could have imagined. His attention to detail is impeccable. I couldn't be happier with the final result and highly recommend him to anyone looking for a beautiful, functional website. You won't regret hiring Mason!
Emilee HawkinsCo-Owner, Little Bloom Photo Studio
Mason is not only professional, efficient, and true to his word — but an absolute blast to work with. He is incredibly personable and clear with his communication, making the projects we worked on seamless, successful, and fun. When I think of people I want to work with, I think of Mason.
Robert DawsonCRO, Sixth Media
Mason was a pleasure to work with. He turned all my ideas and inspo into a fresh, intuitive platform that's both modern and easy to navigate. Fantastic work overall.
Sydney RoellerPhotographer, Sydney Roeller Photography
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